A Guide to Syndication

Content syndication is an integral part of modern online growth promotion. It has always been a part of search engine optimization. However, the nature of content syndication changed drastically over time. Now, content syndication is also evolving along with the evolving content formats. It’s a popular misconception that articles and blogs are the only suitable… Continue reading A Guide to Syndication

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Social Media Marketing Strategy – Important Aspects of Creating an Effective Social Media Strategy

Social media optimization is a very new term that covers many different methods of internet marketing and advertising. These methods include search engine optimization, email marketing, social network marketing, video marketing, blogging and web 2.0 strategies. The search engines like Google and Yahoo! have made the web an extremely competitive place to be. In order… Continue reading Social Media Marketing Strategy – Important Aspects of Creating an Effective Social Media Strategy

How to Use Social Media Marketing Examples to Market Your Brand

Social media has emerged as one of the most effective marketing strategies for businesses to boost their sales. According to recent studies, the best way to reach a large audience and create brand awareness for a business product is through social media marketing. Social media sites such as Facebook and Twitter have gained tremendous popularity… Continue reading How to Use Social Media Marketing Examples to Market Your Brand

An Overview of Internet Marketing

Internet Marketing is a broad term that refers to any means of marketing strategies used to reach a target audience via the Internet. Digital marketing is basically the part of online marketing that uses modern digital technology including mobile phones, handheld computers and other modern digital devices and platforms to advertise goods and services to… Continue reading An Overview of Internet Marketing

Advantages And Disadvantages Of Using The Google AdWords System

Google AdWords is an internet marketing platform developed by Google, in which advertisers bid for Placeholder text ads, service offers, product lists, or video clips to be displayed in Google’s result pages. For each click, the advertiser must pay a certain amount called ‘bid amount’; the service provider (Google) also takes a certain percentage ‘cut’… Continue reading Advantages And Disadvantages Of Using The Google AdWords System

Pay Per Click Search Engine Marketing Vs Search Engine Marketing

Search engine optimization, otherwise called SEO, is a set of techniques and strategies to promote a web site in search engines for the purpose of increasing traffic and improving its placement in search results pages. Search engine marketing, on the other hand, is an entirely different form of Internet advertising that entails the marketing of… Continue reading Pay Per Click Search Engine Marketing Vs Search Engine Marketing